Il Futuro del SEO & AI

Listen to the thoughts and ideas from us at the Voice of AI and how we believe SEO is going to play out in the future.

Hey everyone! today we're diving into the topic of the future of SEO. As we know, with Google's new search algorithm and payment system, there will be inevitable changes in the way search results are displayed, impacting businesses, and marketers alike.

In this video, we'll discuss some trends that we anticipate, such as the rise of voice, image, and AI-driven searches, along with semantic search which makes results more relevant to the searcher's needs. Additionally, we'll take a look at how Google's new search algorithm will introduce paid inclusion in search results and how creating high-quality content is crucial for ranking well in the newly-formatted search results.

Did you know that in the coming months, your website's search traffic could decline by up to 50%? Best practices around SEO will constantly change until Google figures out how to source existing content for generative results.

Most importantly, we emphasize the importance of staying aware of these changes, regularly educating ourselves on best practices for SEO continually, and optimizing our content for various types of searches to reach the maximum audience.

Thank you for tuning in, and as always, we welcome any questions or feedback in the comments section below. Don't forget to like and subscribe to our channel for more exciting discussions on the potential of AI!

Today, we're going to be talking about the future of SEO and how Google's new search engine experiences will impact businesses and marketers alike.

With Google's new search algorithm and payment system, we can anticipate some significant changes in the way search results are displayed and how businesses achieve visibility online.

But, the question arises, Are people ready to change the way they search? Well, by that way people are talking, the answer seems to be yes!

Google's new SEO search algorithm highlights the ongoing evolution of search engines and how they serve users' needs.

In the future, we can expect to see even more types of search engines designed to address specific demands. Apart from Google, there are other search engines that people are already adopting.

We'll witness the rise of voice search engines that pick up on natural language and provide conversational responses.

In contrast, image and video search engines recognize patterns within images and detect facial expressions and hand gestures.

Additionally, AI-driven search engines enhance the accuracy and relevance of search results continually.

Didascalie

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my name is Chris Plante today we're
going to be talking about the future of
SEO and how Google's new search engine
experiences will impact business and
marketers alike with Google's new search
algorithm we can anticipate some
significant changes in the way search
results are displayed and also how
businesses achieve visibility but the
question arises are people ready to
change the way they search well it seems
by the way that people are talking about
it and your reactions the answer is
absolutely yes Google's new SEO search
algorithm highlights the ongoing
evolution of search engines and how they
serve users needs
in the future we can expect to see even
more types of search engines designed to
address specific demands
apart from Google there are other search
engines that people are already adopting
will witness the rise of the voice
search engines that pick up on natural
language and provide conversational
responses
in contrast image and video search
engines recognize patterns within images
and detect facial expressions and hand
gestures
additionally AI driven search engines
that enhance accuracy and relevance of
search results continually
although these changes in search engine
experiences will cause a shift in the
Way businesses optimize their online
presence and it's essential to stay
aware of these changes and to educate
ourselves on best practices for SEO
continually
Google's new search algorithm will
introduce paid inclusion in search
results where companies will have to pay
to be considered a source for a
particular query or keyword this means
businesses need to really focus on
creating high quality informative
content to rank well in these new search
results also the format of having ads
appear at the end of a search May no
longer exist since the new format of
questions or queries May well replace it
semantic searches will now generate
results relying on NLP models like Bart
or chatgpt to provide all the answers
searches will consider the user's intent
matching paragraphs of information on a
page with the desired result also with
links to sources the source of the query
will be pages that have the most
accurate and valuable information and
this will heavily influence the ranking
of the search results hence businesses
will need to orientate themselves with
these changes and create content that
delivers real value to users
the future of SEO is exciting but it
also requires businesses and marketers
to adapt to this new system continually
we must educate ourselves on the impact
of AI on search rankings advertising
best practices and making sure we know
what it takes
let's have a quick look at the graphic
that I created
number one start with the user this
point really emphasizes the importance
on focusing on the user while creating
content and optimizing it for search
engines it suggests that the content
should be produced keeping in mind the
user's intentions and requirements for
conducting a particular surge number two
semantic search the semantic search is
the next level of search results where
search engines do not only depend on
keywords but also consider intent
context and relationships between words
it makes the results more relevant to
the searcher's needs number three paid
inclusion this point talks about the
sponsored search results that appear at
the top of the search results page
businesses pay for inclusion in this
section to bring more traffic to their
website number four advertisement these
ads are different from traditional paid
advertising because they're created to
answer specific queries raised by users
the previous format of ads appearing at
the end of a search May no longer exist
so since the new form of questions
results will replace them number five
user intent the user intent is
significant search engines now take into
account the user's intent while
generating search results
understanding user intent is key to rank
higher in search engine result Pages
number six high quality content of
course this point highlights the
importance of producing really high
quality informative content that adds
value to the user Google's algorithm
favors pages with high quality content
low quality content can adversely impact
the ranking of a website number seven
voice image and AI driven searches
technology is advancing fast and search
engines are evolving with it users now
have the option of conducting voice
image and AI driven searches it means
that business really need to optimize
content for different types of searches
to reach the maximum audience and number
eight optimization this point emphasizes
that it is essential to stay updated
with the changes in search engine
algorithms to optimize a website's
online presence optimization techniques
could range from CR creating structured
data to optimizing page speed and mobile
responsiveness
and finally what's with the future of
SEO
search engine technology is developing
and the future of SEO will require
individuals and businesses to evolve
with it the future of course will bring
new changes new challenges and
businesses will really need to adapt
continually to keep up with all of these
challenges and to remain ahead of their
competition
thanks for watching the video I really
appreciate it please don't forget to
like And subscribe and join me on the
journey to unlock the potential of AI
if you have any questions or any
feedback please leave them in the
comments section below
and I'll see you next time all the very
best indeed my name's Chris from the
voice of AI cheers and bye bye now